Advanced Topics in Computer Science: Product Management and Tech Entrepreneurship

This graduate seminar introduces students into product management and high-tech entrepreneurship, especially from the perspective of a startup founder and having full product ownership. Our focus is on B2B SaaS and technical products, not consumer or social media. We cover concepts such as product theory frameworks, developing good strategy, market segmentation, market and user research, product positioning, pricing, growth techniques, user stories, onboarding and Aha! moments, design cycles (wireframing, prototyping), and more. Aspiring startup founders - this seminar is for you.